Day Trading Attention

I like to include at least one marketing book per year.

Helpful book about current social media trends and how to make use of the main platforms. I found the shift to the Interest Graph the most interesting idea. That means the social platforms are prioritizing showing content by interest instead of by who you follow. The other idea that was important was that traditional Google Searches are losing their prevalence and consumers are using other methods such as AI, social media, and voice search that access different databases.